Heads or Tails?

This book operates under a methodology of chance. For this project, I accepted the nomination for Narrative Director. In order to fulfill this role, I cultivated the methodology that explored the importance of taking risks. From flipping a coin to drawing a card, we organized and layered our spreads inspired by the Emigre Archive and classic novels. Halfway through, the book flips like that of a coin, making the viewer an active member of the method.